Well, the Jazz Holidays are over, and it's time to look forward to a new year that will, hopefully, be full of all sorts of good things for you, me, and the greater jazz community. We thought it would be a good idea to hit the ground running in 2010, introducing some new channels and shedding the spotlight on AccuJazz.com. Our new "Jazz in January" promotion is doing just that, directing AccuRadio listeners over to our swingin' little corner to hear the wealth of jazz music they may have been missing out on.
So far, everything's going according to plan. We sent a mass email to AccuRadio listeners and put up the Jazz in January graphic on AccuRadio's homepage, and voila!, AccuJazz had its biggest listener numbers ever yesterday, and they're holding up pretty well today.
So far, we're just featuring the year-end/decade-end channels that we rolled out in December. Starting next week, we'll get a little more creative. Look forward to a channel devoted to Jazz musicians with January birthdays, channels based on the rosters of two notable spring jazz festivals, and channels honoring the recorded legacy of two of jazz's most iconic record labels.
If you still aren't done drafting your New Year's resolutions (I'm not), then make a resolution to start the year off right by listening to all the great jazz on AccuJazz.com.
Thursday, January 14, 2010
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